General Mercantile PLC
Authorised lines
General Mercantile is an exclusive distributor for
Building brands and connecting markets through official channels, protected warranties, and accountable after-sales delivery.
Client confidence
Trusted by 75+ active clients
From federal programmes to commercial enterprises, buyers return to General Mercantile for traceable supply, disciplined delivery, and accountable after-sales — year after year.
75+
Institutional & corporate clients
24/7
Critical support for contracted sites
100%
Documented handover & warranty path
Banking and enterprise trust
Trusted by 75+ clients
Major banks, utilities, telecom, UN programmes, and enterprise operators across Ethiopia trust General Mercantile PLC for reliable supply and accountable after-sales support.
Ethiopia coverage map
Operational footprint and service presence across key regions and cities.
Products
Various product ranges
Explore core categories from our product catalogue. Click any card for full listings and details.
Who we serve
Sectors & programme types
Structured supply for regulated environments — documentation, lead time discipline, and field support included.
Government & public sector
Ministries, utilities, regional bureaus — tender-compliant delivery.
UN, NGOs & multilaterals
UN agencies, donor-funded projects, international missions.
Defence & security
Power resilience and workshop capability for critical sites.
Healthcare & hospitals
Backup power, water supply, and facility-critical equipment.
Education & research
Schools, universities, labs — scalable packages.
Banking & financial services
Branches, data rooms, HQ — uptime-focused solutions.
Embassies & diplomatic missions
Discrete logistics and specification-grade equipment.
Telecom, industry & manufacturing
Network-critical power, workshops, and MRO supply for plants and operators.
Assurance
Quality, compliance & documentation
Institutional buyers need more than a price list. We align supply to manufacturer standards, local regulations, and your internal audit trail.
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Genuine sourcing
OEM and authorized-channel equipment with traceable serials where applicable.
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Factory & test docs
Datasheets, test certificates, and packing lists structured for finance and QA review.
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Installation & commissioning
Method statements, safety briefings, and signed handover protocols.
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Warranty & spares
Coordinated warranty registration and spare-parts planning for the full asset life.
01
Technical vetting
Load, environment, and fuel strategy checked before we quote.
02
Logistics control
Consolidation, customs, and site delivery with status updates.
03
Field execution
Supervised install and commissioning to manufacturer norms.
04
Lifecycle partnership
Maintenance, spares, and upgrades — we stay accountable.
How we work
From enquiry to long-term support
Discovery
Requirements, standards, site constraints, and timeline captured in writing.
Proposal
Technical options, BOM clarity, lead times, and commercial terms — structured for approval.
Delivery & install
Mobilization, installation, testing, training, and formal handover.
After-sales
Planned maintenance, spares, and rapid response — we treat assets like our own.
Portfolio
Supplied, installed & commissioned projects
Selected power projects delivered for strategic national infrastructure and financial institutions.
Flagship infrastructure
875 kVA PRAMAC generator
Supplied, installed, and commissioned an 875 kVA PRAMAC generator powered by a Cummins engine for a high-demand construction power application.
National project support
GERD construction power support
The Grand Ethiopian Renaissance Dam construction programme is powered by PRAMAC generators supplied through our institutional delivery pipeline.
Financial sector rollout
Nib Bank multi-site installations
Supplied and installed different generator capacities for Nib Bank branch and facility operations, with delivery scale exceeding 45 generator sets.
Authorized lines & OEM-aligned supply
Exclusive and sole-agency relationships with global manufacturers — protecting warranty, authenticity, and technical continuity for your fleet.
Capabilities at a glance
End-to-end industrial supply — from specification to commissioning and ongoing care.
Power generators
Diesel and industrial generator sets, installation, and lifecycle support.
Water pumps
Submersible and industrial water pumps for boreholes, transfer, and pressure boosting.
Workshop & power tools
Electric power tools and workshop machines for fabrication and maintenance.
EV charging & fleet
Commercial EV chargers, motorcycles, and fleet supply lines for logistics and operations.
Governance
Executive leadership
Accountable leadership for strategy, finance, commercial growth, and day-to-day operations - aligned to institutional procurement standards and long-term client relationships.
Chief Executive Officer
Ato Girma Kebede
Strategic stewardship of General Mercantile PLC - setting direction for industrial supply, OEM partnerships, and institutional delivery programmes.
Deputy General Manager
Kassa Hailegiorgis
Finance & administration
Zemenay Shiferaw
DGM Finance & Administration Manager
Marketing & operations
Ato Tiglu Belete
Marketing & Operations Department Manager
Marketing & sales
Marta Tilahun
Marketing & Sales Division Head
Why choose our solutions
- ✓ Professional service from specification through handover
- ✓ Experienced technical and logistics teams
- ✓ Structured engineering and project management
- ✓ Stay up, stay running, and stay protected — with responsive after-sales
569+
Projects delivered
356+
Satisfied clients
783+
Supply partners
200+
Recognitions
Featured products
A snapshot of our range — see the full catalogue on the Products page.
Industrial generators
Perkins-powered and prime/standby configurations.
Water pumps
Submersible and industrial pumps for wells and transfer.
Power tools
Professional electric tools and workshop systems.
EV charger systems
Commercial charging stations for fleets and facilities.
Vehicles & fleet supply
Motorcycles and fleet lines for logistics and operations.
Ready to scope your next project?
Share your technical requirements — our team will respond with options, lead times, and a clear support plan.